The Post-Easter Challenge: Keeping Guests Engaged in the Next 30 Days
So, Easter Sunday has come and gone, and now we find ourselves facing a bit of a challenge: keeping those new faces we saw last week engaged and connected to our church in the weeks to come. It's a challenge we all know too well, but fear not—there's a game plan.
Here's the deal: the next 30 days are crucial.
Like, really crucial. Why?
Research shows that the first month after someone visits a church is make-or-break when it comes to sticking around long-term. So yeah, no pressure or anything.
But here's the good news: there are some simple yet effective strategies we can use to keep those Easter guests engaged and connected to our church family. And trust me, they're easier than you might think.
Keep it simple: First things first, let's keep it simple. Like, really simple. When it comes to follow-up, less is definitely more. Instead of bombarding our guests with a ton of emails or texts, let's keep it short and sweet. A quick "Hey, it was awesome meeting you on Easter Sunday! Hope to see you again soon!" can go a long way.
Get Personal: let's get personal. Like, really personal. Using someone's name can make all the difference in the world, so let's make sure to sprinkle it in wherever we can. And hey, why not take it a step further and send them a personalized video message? It might sound a little out there, but trust me—it works.
And finally, let's keep the momentum going. Like, really going. The next 30 days are all about building relationships and making our guests feel like part of the family. So let's commit to reaching out to them regularly, whether it's through text, email, or even a good old-fashioned phone call. And hey, why not try to set up a face-to-face meeting? Nothing beats a good old-fashioned chat over coffee.
So yeah, the next 30 days might be a bit hectic, but trust me—it's worth it. Because at the end of the day, our goal isn't just to get people through the doors on Easter Sunday—it's to keep them coming back week after week, month after month, and year after year.
Here's to the next 30 days and all the amazing connections we're going to make along the way.
